The MakeUp Fair Series is Nigeria’s largest makeup and beauty trade show. It is a cross national industry event that tours major cities in Nigeria annually.


The popular platform was created by Omolola Oluwadare with the vision of revolutionising the makeup business in Nigeria by providing a credible and vibrant platform for industry professionals and businesses to:

a. Showcase their brands, services, and products to an interested and engaged audience.

b. Provide opportunities for networking and learning.

Since its creation in February 2012, the hugely successful The MakeUp Fair SeriesTM has toured 5 major cities – Abuja, Lagos, Port Harcourt, Uyo and Owerri – in Nigeria. In 2013, there were 6 major exhibitions in prime locations which received over 2,500 makeup and beauty shoppers with over 20 local and international exhibitors.

The Makeup Fair Series has hosted 70+ editions so since 2012 The MakeUp Fair SeriesTM is not just an exhibition, it is a unique networking event for vendors, shoppers, investors, distributors, professional makeup artistes, beauty and makeup business people and professionals. It has grown to become an international-cross national event with representatives from Top leading brands and companies.